The Colony Group is off to a flying start in 2026, positioning the year to be its strongest yet through significant investment in brand capability and the recruitment of leading agency talent.

As part of this momentum, Colony’s Creative Outpost today announced the appointment of experienced leader Sarah Deery as General Manager, further strengthening its leadership team as the business continues to scale its operations and national footprint.

The appointment follows a standout year for Creative Outpost, including its recent selection to the Queensland Government Creative Services Panel under a minimum five-year contract, a major milestone in the agency’s growth trajectory.

Deery joins Creative Outpost with more than 20 years’ experience across independent and network agencies, having held senior leadership roles at Engine, Rumble Strategic Creative, and most recently HERO/McCann, where she served as General Manager. Her experience spans strategic brand and creative solutions for leading private-sector brands, as well as complex state and federal government programs.

“I’m thrilled to be joining Creative Outpost at such a pivotal moment,” said Deery. “While the brand is relatively new to the market, the depth of experience behind it is significant. Just as importantly, there’s a strong belief that great work and great client relationships go hand in hand. When clients enjoy the journey as much as the outcome, that’s when the magic really happens – and that’s the experience we’re focused on delivering.”

Colony Group Executive Director and Founder Matt McCarthy said Deery’s appointment strengthens the leadership team and positions the business for its next stage of growth.

“Sarah brings a rare combination of operational discipline and client-focused leadership,” McCarthy said. “She will play a key role in supporting the company’s continued growth while maintaining the culture and energy that define Creative Outpost.”

Creative Outpost is a full-service agency delivering high-impact creative solutions, backed by Colony Group’s national and international network of more than 110 specialists.

The Colony Group continues to be one of the fastest-growing strategic and creative groups in the region, with further expansion underway across Australia and the Pacific. Additional announcements are expected in early 2026 as the group accelerates its growth strategy.